LOCAL FILM FESTIVAL
The Utah Valley Film Showcase is a local festival that features young, emerging filmmakers of Utah county. The event hosts approx. 500 attendees and a program of 15-20 films each year. For the 2024 season, I took on the role of Creative Director and put together a design, social and marketing strategy and enlisted a team of project managers, a videographer and a designer in order to prepare for the event. 
We did a complete overhaul on brand identity, created a cohesive social content strategy, and organized marketing outreach for public awareness. Alongside heading up the creative direction, I operated as the social media manager, which included all copywriting and a majority of the content creation. 
This project was INSANE! But it was also so much fun and I learned a TON! 

Check out our INSTAGRAM: instagram.com/utahvalleyshowcase
★​​​​​​​ SOCIAL CONTENT 
'TINY MIC' reel created by yours truly<3
'TINY MIC' reel created by yours truly<3
The eye/star imagery we wanted executed perfectly by Paisley!
The eye/star imagery we wanted executed perfectly by Paisley!
DELISHHHH
DELISHHHH
He PLANS, STARS in, and EDITS his own content?!?
He PLANS, STARS in, and EDITS his own content?!?
TEAM
Creative Dir.   Tucker Pearson                                                                             Marketing Dir.   Kari Angelica Peña
Project Mngr.   Marlene Kolstad                                                                           Project Mngr.   Rachel Morgan
Project Mngr.   Ethan Hawkins                                                                             Videographer.   Taylor Bateman
Designer.   Paisley Ballard

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