LOCAL FILM FESTIVAL
The Utah Valley Film Showcase is a local festival that features young, emerging filmmakers of Utah county. The event hosts approx. 500 attendees and a program of 15-20 films each year. For the 2024 season, I took on the role of Creative Director and put together a design, social and marketing strategy and enlisted a team of project managers, a videographer and a designer in order to prepare for the event.
We did a complete overhaul on brand identity, created a cohesive social content strategy, and organized marketing outreach for public awareness. Alongside heading up the creative direction, I operated as the social media manager, which included all copywriting and a majority of the content creation.
This project was INSANE! But it was also so much fun and I learned a TON!
Check out our INSTAGRAM: instagram.com/utahvalleyshowcase
★ SOCIAL CONTENT ★
TEAM
Creative Dir. Tucker Pearson Marketing Dir. Kari Angelica Peña
Project Mngr. Marlene Kolstad Project Mngr. Rachel Morgan
Project Mngr. Ethan Hawkins Videographer. Taylor Bateman
Designer. Paisley Ballard